Interiors and home decor sector focus
We've always handled our own PR but now need to be far more proactive. We need a PR Consultant who knows our market and can hit the ground running.
Our current PR person handles our trade activity but we now need to get regularly featured in magazines such as House & Garden, Ideal Home and Period House and want someone with good consumer press contacts.
We want to start Trade and Consumer PR activity but do not have a big budget.
We are looking for a PR Consultant who knows our industry, gets results, doesn't cost the earth and who we like.
We don't want to be just a small client in a big agency - we want to work with someone who really cares about our business.
A few tips from DHM on how to improve your editorial coverage
- Issue regular press releases which are newsworthy, relevant and well-written
- Don't confuse PR with advertising - Editors do not like adverts purporting to be press releases
- Do invest in strong lifestyle and cut-out photography
- Build up personal press contacts and maintain them
- Tailor press releases to the relevant publications
- Use press events to educate and impress
- Respond to press enquiries quickly
- Plan well ahead to maximise seasonal editorial coverage
Specialist public relations consultancy
Since 1995 Dixon Handley Marketing has specialised in providing effective and professional public relations services to the home décor market.
Handling both the consumer and trade sectors we place particular focus on press relations, generating extensive editorial and media coverage for our clients via well-written, newsworthy press releases and via our strong media contacts.
We like to establish a close working rapport with clients; we get enthusiastic about their business and often become an integral part of their management team providing a service which really makes a positive difference.
Homes and gardens
From fabrics to bathrooms, flooring to decorative giftware we have a wealth of experience and an excellent track record. Our experience extends into the outdoor market of garden planters and ornaments too.
We know your market and can be effective from day one.
What our clients say about us.
For a tailored quotation
please get in touch or call us now on 01926 885511.